The transition from life in the womb to the outside world is an overwhelming experience for both infant and parents. The bodily warmth and gentle touch of a parent, along with the comforting sounds of heartbeat and voice, help ease stress and develop a sense of trust for the newborn. That is why pediatricians recommend early bonding and close contact, especially in the important first months of life. Baby Carriers make bonding with newborns easier for moms and dads, and are designed in cooperation with pediatricians to correctly position a growing infant.

In 1970, physicians at Rainbow Babies & Children’s Hospital in Cleveland published landmark papers on infant-parent bonding, establishing for the first time the importance of eye-to-eye contact between baby and parent and the bond it creates. The research encouraged mothers to engage in frequent carrying and skin-to-skin contact with their babies and fathers to become more involved in the early nurturing processes.

Rainbow’s discovery would inspire pediatricians around the world to promote the benefits of early infant-parent bonding to new mothers and fathers. One of those inspired pediatricians was Dr. John Lind of the Karolinska Hospital in Sweden. A radical for his time, he made a point to educate new parents about the importance of bonding and closeness before they left the maternity ward.